Details
- Title
- Social media and public relations
- Authors/Creators
- K. Fitch (Author/Creator)
- Contributors
- J. Chia (Editor)G. Synnott (Editor)
- Publication Details
- An Introduction to Public Relations, 2nd ed, pp.370-391
- Publisher
- Oxford University Press; Melbourne
- Identifiers
- 991005540416507891
- Murdoch Affiliation
- School of Media, Communication and Culture
- Language
- English
- Resource Type
- Book chapter
- Publisher URL
- http://www.oup.com.au/titles/higher_ed/media_studies/9780195578607