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Culturally commercial: A cultural e-commerce framework
Conference paper

Culturally commercial: A cultural e-commerce framework

F. Sudweeks and S.J. Simoff
OZCHI
OZCHI 2002: Usability and Usefulness for Knowledge Economies (Perth, W.A, 20/11/2001–22/11/2001)
2001
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Abstract

A problem with most global e-business models is a flattening of cultural diversity, with little regard to local identity. This paper presents a culturally specific framework for e-Business with an example of its application. The example illustrates online shopping in a 3D distributed environment which is sensitive to specific cultures.

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