Details
- Title
- Digital television advertising: Prospects and challenges for Australia
- Authors/Creators
- D. Varan (Author/Creator)M. Balnaves (Author/Creator)
- Conference
- ABA Planning Seminar: 2001 - A Digital Odyssey (Canberra, A.C.T, 08/11/1999–09/11/1999)
- Identifiers
- 991005545058507891
- Murdoch Affiliation
- Murdoch University
- Language
- English
- Resource Type
- Conference paper