Conference paper
Materialism, status consumption and attitude towards money
ANZMAC 2019: Winds of Change (Wellington, New Zealand, 02/12/2019–04/12/2019)
04/12/2019
Abstract
This paper examines the relationship between materialism and status consumption tendencies, and Generation Y students’ attitude towards money. A convenience sample of 630 students was drawn from four campuses of registered South African public higher education institutions. The results show that a statistically significant positive association exists between all three of the factors. The strongest relationship is between materialistic tendencies and both status consumption and attitude towards money, while there is a marginally weaker relationship between status consumption and attitude towards money. This implies that Generation Y students’ attitude towards money is associated with both their materialistic and status consumption tendencies.
Details
- Title
- Materialism, status consumption and attitude towards money
- Authors/Creators
- Pieter van Schalkwyk (Author) - Murdoch University, Murdoch Business SchoolA. Bevan-Dye
- Conference
- ANZMAC 2019: Winds of Change (Wellington, New Zealand, 02/12/2019–04/12/2019)
- Identifiers
- 991005761733507891
- Murdoch Affiliation
- Murdoch Business School
- Language
- English
- Resource Type
- Conference paper
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