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Technology deployment to influence consumers' adoption behaviour on renewable energy
Conference paper

Technology deployment to influence consumers' adoption behaviour on renewable energy

C.C. Fung and S.C. Tang
2014 IEEE PES Asia-Pacific Power and Energy Engineering Conference (APPEEC) (Kowloon, Hong Kong, 07/12/2014–10/12/2014)
2014
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Abstract

While consumers' adoption and uptake of Renewable Energy (RE) in Australia have increased in recent years, feedback and surveys show the barriers for RE adoption are largely due to cost and perceived reliability of the technologies. Lessening the effects of these barriers is necessary towards influencing consumers' RE adoption behavior. RE regulations and policies based on respective governments' commitment, community demands and environmental requirements have been created and aim at promoting and supporting RE adoption. This paper reports findings on the barriers of consumers' adoption behavior, and a collection of primary data through a survey in the City of Melville, Western Australia. It then outlines and compares key strategies and policies between four countries: Australia, the USA, UK and Singapore. Information on the incentives, subsidies, pricing and technological supports will provide valuable insights for policy makers so as to enhance the policies and strategies in order to reduce the barriers.

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