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University strategies in the online learning marketplace
Conference paper   Open access

University strategies in the online learning marketplace

A. Deden and J. Herrington
Association for the Advancement of Computing in Education (AACE)
World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education (ELEARN) 2002 (Montreal, Canada, 15/10/2002–19/10/2002)
2002
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Abstract

Universities worldwide are faced with enormous challenges as they decide on how the rapid changes in technology and the widespread availability of the Internet will impact upon their modes of operation. This paper examines the strategic planning implications of cost, risk, quality, and potential outcomes driving universities' investments in online learning. It explores a continuum of valid strategic positions universities can adopt, based on their analysis of these factors.

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