Abstract
Seminar
- Title
- New models for television advertising
- Authors/Creators
- D. Varan (Author/Creator)
- Conference
- One day seminar: Singapore manufacturer's Association (SMA) (Singapore, 05/11/2004)
- Identifiers
- 991005544725607891
- Murdoch Affiliation
- Interactive Television Research Institute
- Language
- English
- Resource Type
- Conference presentation