Abstract
Keynote Address
- Title
- PVRs and the changing face of advertising: Understanding the viewer
- Authors/Creators
- D. Varan (Author/Creator)
- Conference
- PVR Outlook 2005 (Munich, Germany, 08/12/2004)
- Identifiers
- 991005541513107891
- Murdoch Affiliation
- Interactive Television Research Institute
- Language
- English
- Resource Type
- Conference presentation