Abstract
Keynote address
- Title
- Psychology of the interactive viewer
- Authors/Creators
- D. Varan (Author/Creator)
- Conference
- Innovations in Digital Advertising (Las Vegas, NV, 21/04/2004)
- Identifiers
- 991005543362007891
- Murdoch Affiliation
- Interactive Television Research Institute
- Language
- English
- Resource Type
- Conference presentation