Journal article
Audience response to travel photos and Arab destination image
Journal of Travel & Tourism Marketing, Vol.30(1-2), pp.161-164
2013
Abstract
This research note explores how members of Flickr, the world's most popular photo community, share and respond to travel photographs of Arab countries. As photo-sharing becomes commonplace, researchers could use audience responses to photos to examine destination image. This note also extends the offline Visitor Employed Photography technique online, by including shared photographs and audience response. We observe that the images conveyed in the online photos that generated most audience response differ from those in official travel and tourism documentation. This result benefits both destination image research and practice in the analysis of audience response to online travel photos.
Details
- Title
- Audience response to travel photos and Arab destination image
- Authors/Creators
- S.F. Syed-Ahmad (Author/Creator) - University of MalayaG. Musa (Author/Creator) - University of MalayaJ.E. Klobas (Author/Creator) - Bocconi UniversityJ. Murphy (Author/Creator) - Taylors University
- Publication Details
- Journal of Travel & Tourism Marketing, Vol.30(1-2), pp.161-164
- Publisher
- Routledge, Taylor & Francis Group
- Identifiers
- 991005541562607891
- Murdoch Affiliation
- Murdoch University
- Language
- English
- Resource Type
- Journal article
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Source: InCites
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InCites Highlights
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- Collaboration types
- Domestic collaboration
- International collaboration
- Citation topics
- 6 Social Sciences
- 6.223 Hospitality, Leisure, Sport & Tourism
- 6.223.247 Tourism Impacts
- Web Of Science research areas
- Hospitality, Leisure, Sport & Tourism
- ESI research areas
- Social Sciences, general