Files and links (1)
Open Access CC BY V4.0
Journal article
Crowd-moderation of hateful content on social media: mobilizing bystanders through scalable interventions
Journal of information technology & politics
2026
Abstract
Recent research suggests that crowd-moderation offers a promising remedy for online political hate. However, interventions promoting online behavior change face challenges of scalability. In two large-scale survey experiments in the US (N = 2105) and Australia (N = 2093), we find that 30-second and 15-second videos, as well as corresponding still-picture infographics calling upon social media users to"speak up, report, support," increase respondents' willingness to engage in counterspeech and report hateful content. Our findings demonstrate that brief, scalable interventions can mobilize online bystanders to engage in crowd-moderation, offering optimism for a healthier digital ecosystem with lower levels of hate.
Details
- Title
- Crowd-moderation of hateful content on social media: mobilizing bystanders through scalable interventions
- Authors/Creators
- Kristoffer Skovgaard Jensen - Aarhus Univ, Dept Polit Sci, Bartholins 7, DK-8000 Aarhus C, DenmarkTanja Marie Hansen - University of Southern DenmarkJesper Sommer Rasmussen - Aarhus Univ, Dept Polit Sci, Bartholins 7, DK-8000 Aarhus C, DenmarkSimon Tobias Karg - Aarhus Univ, Dept Polit Sci, Bartholins 7, DK-8000 Aarhus C, DenmarkJohn CookIain Walker - Univ Melbourne, psychol, Melbourne, AustraliaLasse Lindekilde - Aarhus University
- Publication Details
- Journal of information technology & politics
- Publisher
- Taylor & Francis Group, LLC.
- Number of pages
- 17
- Grant note
- 101002251 / European Research Council School of Psychological Sciences at the University of Melbourne
- Identifiers
- 991005916119207891
- Copyright
- © 2026 The Author(s).
- Murdoch Affiliation
- Murdoch University
- Language
- English
- Resource Type
- Journal article
Metrics
1 Record Views