Agricultural Economics & Policy Agriculture Business & Economics Economics Life Sciences & Biomedicine Science & Technology Social Sciences Dunaliella algae Commercialisation Industrial biotechnology
Establishing new bio-based sectors requires effective implementation of innovation and production supply chains, often competing with established synthetic technologies. Our analytical model conceptualizes the competition between an incumbent industry and a competitive fringe, each producing differentiated products. Although motivated by the beta-carotene case, the model is versatile and applicable to other contexts involving novel products entering markets dominated by established technologies. Developed by university researchers and commercialized by start-ups, natural beta-carotene was eventually integrated into major synthetic corporations. Initially niche and costly, it gained market competitiveness through innovation and expanded applications, driving technological advancements and significantly benefiting the broader algae-based industry.
Details
Title
Evolution of innovation and production supply chains: the case of microalgae-based β-carotene
Authors/Creators
Ruslana Rachel Palatnik (Author) - The Max Stern Yezreel Valley College
Michael A. Borowitzka (Author) - Murdoch University
Gal Hochman (Author) - University of Illinois Urbana-Champaign
David Zilberman (Author) - University of California, Berkeley
Publication Details
European review of agricultural economics, Vol.52(3), pp.591-616
Publisher
Oxford University Press on behalf of the Foundation for the European Review of Agricultural Economics.