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Illness bloggers and sickness scams: Communication ethicsand the ‘Belle’ Gibson saga
Journal article   Open access   Peer reviewed

Illness bloggers and sickness scams: Communication ethicsand the ‘Belle’ Gibson saga

E. Xu and T. Lee
Ethical Space (Vol. 14 Issue 2/3), Vol.14(2-3), pp.72-79
2017
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Abstract

In April 2017, 'Belle' Gibson was found guilty of contravening the Australian Consumer Law because she sold her recipe book and mobile app using deceptive business practices. Using the 'Belle' Gibson saga as a case study, this paper examines questions of communication ethics and the effect that technology has on our ethical behaviours and practice. It contends that technology has altered our perceptions of authenticity and credibility as well as our social relations and sense of 'intimacy' with online strangers.

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