Journal article
Journal quality: a Google Scholar analysis
Australasian Marketing Journal, Vol.17(3), pp.150-153
2009
Abstract
Research quality has become a major issue in the Australian university system and journal quality, as determined by discipline committees, seems likely to play a major role in the government’s new assessment system, which will have financial and reputational implications for disciplines and individual academics. The present study examined the Google citations, which are a measure of journal influence, obtained by all of the marketing journals rated as A* and A in the Government’s recent journal list, as well as 10 B and 10 C rated journals to see how the journals differ. The implications of the results for Australian marketing academics are discussed.
Details
- Title
- Journal quality: a Google Scholar analysis
- Authors/Creators
- G.N. Soutar (Author/Creator)J. Murphy (Author/Creator)
- Publication Details
- Australasian Marketing Journal, Vol.17(3), pp.150-153
- Publisher
- Elsevier
- Number of pages
- 4
- Identifiers
- 991005544205107891
- Copyright
- Australian and New Zealnd Marketing Academy
- Murdoch Affiliation
- Do not use- Former Murdoch Business School
- Language
- English
- Resource Type
- Journal article
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