Journal article
Online learning as information delivery: Digital myopia
Journal of Interactive Learning Research, Vol.16(4), pp.353-367
2005
Abstract
In business and commerce, the concept of marketing myopia has been a useful tool to predict, analyze and explain the rise and fall of businesses. In this paper, we question whether the concept can also be used to predict the ultimate downfall of online learning in higher education, if universities continue to confuse their key mission—education—with the much more product-oriented aim of information delivery. The proliferation of information-based online courses is examined within the context of the limitations imposed by widely used course management systems, institutional impediments and other factors that encourage teachers to adopt information delivery in preference for more innovative, authentic pedagogies. Data and findings are reported from teachers and instructional designers who have been successful in offering complex and sustained tasks online.
Details
- Title
- Online learning as information delivery: Digital myopia
- Authors/Creators
- J. Herrington (Author/Creator)T.C. Reeves (Author/Creator)R. Oliver (Author/Creator)
- Publication Details
- Journal of Interactive Learning Research, Vol.16(4), pp.353-367
- Publisher
- Association for the Advancement of Computing in Education
- Identifiers
- 991005543933507891
- Copyright
- 2005 Association for the Advancement of Computing in Education
- Murdoch Affiliation
- Murdoch University
- Language
- English
- Resource Type
- Journal article
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