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Online social networking sites continuance intention: A model comparison approach
Journal article   Peer reviewed

Online social networking sites continuance intention: A model comparison approach

Y. Li and X. Wang
Journal of Computer Information Systems, Vol.57(2), pp.160-168
2017
DOI: https://doi.org/10.1080/08874417.2016.1183448
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Abstract

Retaining existing users and letting them continue to use the current social networking sites (SNSs) have become increasingly challenging for developers. This study takes a model comparison approach to investigate this important issue. Based on technology acceptance model, self-determination theory, and net-valence model, our study develops four models that explain individuals' continuance intention. Based on the data collected from U.S. SNS users, all four models can predict individuals' intention reasonably well, and net-valence model with perceived benefits and risks as second-order constructs explains the largest amount of variance of SNS continuance intention. This study is among the first model comparison studies in the SNS continuance area. It is also among the first to apply self-determination theory and net-valence model to investigate SNS continuance.

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Source: InCites

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23 Times Cited - Web of Science

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Collaboration types
Domestic collaboration
International collaboration
Citation topics
6 Social Sciences
6.3 Management
6.3.368 Technology Acceptance Model
Web Of Science research areas
Computer Science, Information Systems
ESI research areas
Computer Science
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