Food neophobia and disgust, but not hunger, predict willingness to eat insect protein

K.P. White; L. Al-Shawaf; D.M.G. Lewis; Y.S. Wehbe

doi:10.1016/j.paid.2022.111944

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Food neophobia and disgust, but not hunger, predict willingness to eat insect protein

Journal article

Peer reviewed

Food neophobia and disgust, but not hunger, predict willingness to eat insect protein

K.P. White, L. Al-Shawaf, D.M.G. Lewis and Y.S. Wehbe

Personality and Individual Differences, Vol.202, Art. 111944

2023

DOI: https://doi.org/10.1016/j.paid.2022.111944

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Abstract

Due to the environmental benefits of entomophagy, a growing field of research is now investigating the factors that predict people's willingness to eat insects. In the current studies, we examined how willingness to eat insects may vary as a function of individual differences in disgust sensitivity, food neophobia, and hunger. We conducted two studies, one using a self-report measure and one using a behavioral measure of willingness to eat insects. In both studies, higher food neophobia predicted reduced willingness to eat insects. Disgust predicted lower self-reported, but not behavioral, willingness to eat insects. By contrast, hunger did not predict willingness to eat insects in either study. Our findings suggest that reducing food neophobia toward insects may be important for acceptance of entomophagy and may inform future marketing strategies that aim to encourage people to view insect protein as a viable source of nutrition.

Details

Title: Food neophobia and disgust, but not hunger, predict willingness to eat insect protein
Authors/Creators: K.P. White (Author/Creator) - University of Colorado Colorado Springs
L. Al-Shawaf (Author/Creator)
D.M.G. Lewis (Author/Creator)
Y.S. Wehbe (Author/Creator)
Publication Details: Personality and Individual Differences, Vol.202, Art. 111944
Publisher: Elsevier Ltd
Identifiers: 991005541676807891
Copyright: © 2022 Elsevier Ltd.
Murdoch Affiliation: School of Allied Health
Language: English
Resource Type: Journal article

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Collaboration types: Domestic collaboration; International collaboration
Citation topics: 6 Social Sciences; 6.263 Agricultural Policy; 6.263.1720 Dietary Sustainability
Web Of Science research areas: Psychology, Social
ESI research areas: Psychiatry/Psychology