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Ingrid O'Brien

Director of Postgraduate Coursework, Murdoch Business School; Lecturer Marketing, College of Business

Marketing management (incl. strategy and customer relations)  Customer engagement  Value co-creation  Business networks  Volunteering  Customer mobilization

Output list

Report   Open access

by Dr Megan PaullAna Rita Sequeira (she/her)Dr Anne PeacheyA. SteelIngrid O'Brien and Sally Paulin

Published 03/2025

Final Report funded by Volunteering WA.

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